The Ultimate Guide to Facial Treatments: Types, Benefits, and How to Choose
- Abigail
- 7 days ago
- 10 min read
In today's world of endless skincare options, professional facial treatments stand out as one of the most effective ways to transform your skin. But with so many treatment types available – from traditional European facials to high-tech laser therapies – how do you know which is right for your specific skin concerns, goals, and budget?
At Hertford Cosmetics, we've performed thousands of facial treatments for clients with diverse skin types and concerns. We've seen firsthand how the right treatment can not only improve skin appearance but also boost confidence and well-being.
This comprehensive guide will walk you through everything you need to know about professional facial treatments – their benefits, the different types available, what to expect during procedures, and how to choose the option that's perfect for your unique skin.
Why Professional Facial Treatments Matter
Before diving into specific treatment types, let's understand why professional facials deliver results that at-home care often can't match:
Expert Analysis and Customisation
Professional aestheticians are trained to analyse your skin under optimal lighting and magnification, identifying concerns that might not be visible to the naked eye. This expert assessment allows for truly customised treatment.
Professional-Grade Products and Technologies
Facial treatments utilise higher concentrations of active ingredients and advanced technologies that aren't available for home use. These professional-grade options can address concerns more effectively and in fewer sessions.

Comprehensive Approach
Professional treatments don't just address surface concerns – they often work at multiple skin levels simultaneously, treating both symptoms and underlying causes of skin issues.
A 2023 study in the Journal of Clinical Aesthetics found that clients receiving regular professional facial treatments showed 67% greater improvement in skin concerns compared to those using only at-home products, even when those products contained similar ingredients [1].
The Major Categories of Facial Treatments
Facial treatments fall into several broad categories, each with distinct approaches and benefits:
1. Traditional Cleansing Facials
These classic treatments focus on deep cleansing, manual extractions, and surface exfoliation.

Key Components:
Thorough cleansing to remove makeup and surface debris
Exfoliation to remove dead skin cells
Steam to soften and prepare skin for extractions
Manual extraction of comedones (blackheads and whiteheads)
Massage for circulation and relaxation
Masks targeted to specific skin concerns
Moisturising and sun protection
Best For:
Regular maintenance for all skin types
Addressing minor congestion and dullness
Enhancing general skin health
Relaxation and self-care
Traditional facials typically provide immediate improvements in skin clarity and glow, with results lasting 2-4 weeks. They're an excellent entry point for those new to professional skincare.
2. Chemical Exfoliation Treatments
These treatments use acids or enzymes to dissolve the bonds between dead skin cells, revealing fresher skin beneath.
Common Types:
Alpha Hydroxy Acid (AHA) Peels
Glycolic acid (derived from sugar cane)
Lactic acid (derived from milk)
Mandelic acid (derived from bitter almonds)
AHAs are water-soluble acids that work primarily on the skin's surface, making them excellent for addressing texture, minor pigmentation, and overall radiance.
Beta Hydroxy Acid (BHA) Peels
Salicylic acid (derived from willow bark)
BHAs are oil-soluble, allowing them to penetrate through sebum into pores. This makes them ideal for oily, acne-prone skin.
Enzyme Peels
Papain (derived from papaya)
Bromelain (derived from pineapple)
Pumpkin enzymes
Enzyme treatments provide gentle exfoliation that's often suitable for sensitive skin types.
Best For:
Addressing textural irregularities
Improving minor hyperpigmentation
Clearing congested pores
Enhancing penetration of skincare products
Stimulating cell turnover
Chemical exfoliation treatments can range from very gentle "lunch break" peels with no downtime to deeper peels that may require several days of recovery but provide more dramatic results.

3. Microdermabrasion and Dermaplaning
These physical exfoliation methods remove the outermost layer of dead skin cells through slightly different approaches.

Microdermabrasion
Uses tiny crystals or a diamond-tipped wand to physically buff away dead skin
Typically paired with vacuum suction to remove debris
Provides immediate improvement in texture and radiance
Minimal to no downtime
Dermaplaning
Uses a surgical blade to gently scrape away dead skin cells and vellus hair (peach fuzz)
Creates an ultra-smooth surface
Enhances product penetration
Provides a flawless base for makeup application
Best For:
Improving surface texture
Enhancing radiance
Reducing the appearance of fine lines
Creating smooth canvas for makeup
Those seeking no-downtime procedures
Both treatments offer immediate results with minimal risk, making them popular options before special events.
4. LED Light Therapy
This non-invasive treatment uses specific wavelengths of light to trigger biological effects in the skin.

Common Light Wavelengths:
Red Light (630-700nm)
Stimulates collagen production
Reduces inflammation
Accelerates healing
Improves overall skin tone
Blue Light (400-470nm)
Kills acne-causing bacteria
Reduces oil production
Prevents breakouts
Calms inflamed acne
Near-Infrared (800-1200nm)
Penetrates deepest for enhanced healing
Reduces inflammation
Improves cellular function
Stimulates deeper collagen production
Best For:
Improving signs of aging (red light)
Managing acne (blue light)
Reducing redness and inflammation
Supporting skin healing
Those seeking painless, zero-downtime treatments
LED therapy is often incorporated into other facial treatments to enhance results or may be offered as a standalone treatment. Regular sessions provide cumulative benefits, with optimal results typically seen after 6-12 treatments.
5. Hydrating and Infusion Treatments
These treatments focus on delivering intense hydration and beneficial ingredients deep into the skin.

Popular Options:
HydraFacial/Aqua Facial
Multi-step treatment that cleanses, exfoliates, extracts, and hydrates
Uses patented vortex technology to remove impurities and deliver nutrients
Customisable with different "boosters" for specific concerns
Provides immediate glow with no downtime
Oxygen Facials
Uses pressurised oxygen to deliver specialised serums deep into the skin
Creates instant plumping and hydrating effects
Perfect before special events
Celebrities' secret for camera-ready skin
Mesotherapy/Nappage
Involves multiple tiny injections of vitamins, minerals, and amino acids
Delivers nutrients directly to the mesoderm (middle layer of skin)
Stimulates circulation and cellular activity
Addresses various concerns including aging, pigmentation, and hair loss
Best For:
Dehydrated skin
Dull complexions
Pre-event skin preparation
Travel recovery
Quick results with no downtime
These treatments are particularly popular before weddings, photo shoots, or other special occasions when immediate results are desired.
6. Advanced Technology Treatments
These treatments use cutting-edge technologies to achieve more dramatic results.
Leading Technologies:
Radiofrequency (RF) Treatments
Uses energy that converts to heat in deeper skin layers
Stimulates collagen and elastin production
Tightens existing collagen fibers
Improves skin firmness and contours
Example brands: Thermage, Venus Freeze, EndyMed
Microneedling (Collagen Induction Therapy)
Creates controlled micro-injuries with tiny needles
Triggers the skin's natural healing response
Stimulates collagen and elastin production
Often enhanced with radiofrequency (RF microneedling)
May be combined with PRP (platelet-rich plasma) or growth factors
Ultrasound Therapy
Delivers focused ultrasound energy to deep skin layers
Stimulates collagen production at foundational levels
Provides non-surgical lifting effect
Results develop gradually over 2-3 months
Example brand: Ultherapy
Laser Skin Resurfacing
Uses light energy to remove or remodel skin
Can be ablative (removing skin layers) or non-ablative
Addresses multiple concerns simultaneously
Requires varied downtime depending on intensity
Example technologies: Fraxel, CO2, Erbium, Nd:YAG
Best For:
More significant signs of aging
Skin laxity concerns
Deeper wrinkles and lines
Acne scarring
Those willing to accept some downtime for more dramatic results
These advanced treatments often provide the most significant and long-lasting results but may involve higher costs and recovery time.
7. Specialised Facial Treatments
These treatments are developed for specific skin concerns or conditions.
Examples Include:
Combines deep cleansing, specialised exfoliation, and antibacterial therapies
May include high-frequency treatment to kill bacteria
Often incorporates blue LED light therapy
Focuses on balance rather than excessive drying

Brightening/Pigmentation Treatments
Uses combinations of acids, vitamins, and targeted ingredients
Addresses hyperpigmentation, sun damage, and uneven tone
May incorporate technologies like IPL (Intense Pulsed Light)
Often requires a series for optimal results
Gentle protocols that calm and soothe reactive skin
Focuses on barrier repair and inflammation reduction
Avoids common triggers like heat and harsh ingredients
May include LED therapy for additional calming
Men's Facial Treatments
Customised for thicker skin, coarser texture, and increased oil production
Addresses specific concerns like ingrown hairs and razor irritation
Often includes stronger exfoliation techniques
Designed with masculine preferences in mind
Best For:
Those with specific, persistent skin concerns
Conditions not responding to general treatments
Clients seeking targeted, results-driven approaches
These specialised treatments demonstrate how facial treatments have evolved far beyond the "one-size-fits-all" approach of the past.
What to Expect During Your Facial Treatment
Understanding the typical process helps ease any anxiety about trying professional treatments:
1. Consultation and Preparation
Most reputable clinics begin with a consultation that includes:
Discussion of your skin concerns and goals
Review of your current skincare routine
Analysis of your skin under proper lighting
Explanation of recommended treatments
Answering your questions and addressing concerns
You'll then be shown to a treatment room and given time to change into a wrap or gown, making yourself comfortable on the treatment bed.
2. Cleansing and Analysis
Your aesthetician will:
Remove any makeup or surface impurities
Perform a more detailed skin analysis
Possibly use specialised tools like a Woods lamp to assess skin conditions not visible to the naked eye
Explain their findings and confirm the treatment approach
3. The Treatment Phase
The specific steps will vary based on your chosen treatment but typically include some combination of:
Exfoliation (chemical or physical)
Steam (for some treatments)
Extractions (if needed and appropriate for your skin)
Application of active serums or treatments
Use of specialised technologies (LED, radiofrequency, etc.)
Masks appropriate for your skin concerns
Massage techniques for relaxation and circulation
4. Final Steps and Recommendations
Your treatment will conclude with:
Application of appropriate moisturizer
Sun protection (essential after most treatments)
Post-care instructions specific to your treatment
Recommendations for home care products
Suggestions for timing of follow-up treatments
Most facial treatments take between 30-90 minutes, depending on the type and customisations.
Choosing the Right Facial Treatment for You
With so many options available, selecting the right treatment involves several considerations:
Skin Type and Concerns
Different treatments are designed to address specific issues:
For Oily/Acne-Prone Skin Priority treatments:
Deep cleansing facials with extractions
Salicylic acid peels
Blue LED light therapy
Clay-based treatment masks
For Dry/Dehydrated Skin Priority treatments:
Hydrating infusion treatments
Gentle enzyme exfoliation
Hyaluronic acid-based therapies
Red LED light therapy
For Sensitive/Reactive Skin Priority treatments:
Calming, barrier-repair focused facials
LED therapy (particularly red light)
Gentle enzyme treatments
Oxygen infusions
For Aging Concerns Priority treatments:
Collagen-stimulating options (RF, microneedling)
Chemical peels for texture and tone
Red and near-infrared LED therapy
Treatments with peptides and growth factors
For Hyperpigmentation Priority treatments:
Chemical peels (particularly with brightening agents)
Specialised brightening treatments
Technologies like IPL or specific lasers
Treatments including vitamin C and other antioxidants
Your Timeline and Tolerance for Downtime
Consider when you need results and how much recovery time you can accommodate:
Need Immediate Results with Zero Downtime?
Consider:
HydraFacial/Aqua facial
Oxygen treatments
Traditional facial with gentle enzymes
LED therapy
Can Manage 1-3 Days of Mild Flushing or Peeling? Consider:
Light to medium chemical peels
Microdermabrasion
Dermaplane with chemical enhancement
RF treatments
Able to Plan for 5-7+ Days of More Significant Recovery? Consider:
Deeper chemical peels
More intensive laser treatments
Combination approaches for more dramatic results
Your Budget and Value Considerations
Facial treatments vary widely in price, from about £60 for basic facials to £250+ for advanced technology treatments.
Consider:
Immediate vs. long-term value: More expensive treatments often provide longer-lasting results, potentially offering better value over time
Treatment series vs. one-off: Many treatments show optimal results when performed as a series, which may offer better pricing than individual sessions
Maintenance requirements: Factor in the recommended frequency for maintaining results
Your Comfort with Technology
Some people prefer traditional, hands-on approaches, while others are drawn to the latest technological innovations. Both approaches can deliver excellent results when performed correctly.
Creating Your Facial Treatment Strategy
Rather than viewing facial treatments as one-off indulgences, consider developing a strategic approach for optimal skin health:
The Seasonal Approach
Many skincare professionals recommend adjusting treatments seasonally:
Spring Focus on: Renewal and repair after winter Recommended treatments:
Exfoliating treatments to remove winter dullness
Hydrating therapies to replenish moisture
Brightening treatments for emerging sun damage
Summer Focus on: Protection and oil control Recommended treatments:
Gentle, non-photosensitising treatments
Oil-balancing facials
Hydrating, soothing treatments for sun exposure
Autumn Focus on: Repairing summer damage Recommended treatments:
More intensive exfoliation and peels
Pigmentation-targeting treatments
Rebuilding treatments after sun exposure
Winter Focus on: Hydration and barrier support Recommended treatments:
Intensive moisture therapies
Barrier-strengthening treatments
More aggressive anti-aging approaches (less sun exposure)
The Foundation and Maintenance Strategy
Another effective approach combines more intensive treatments with regular maintenance:
Foundation Phase: Series of more intensive treatments to address primary concerns (e.g., 3-6 sessions of microneedling, chemical peels, or technology treatments)
Maintenance Phase: Regular, less intensive treatments to maintain and enhance results (e.g., monthly traditional facials or quarterly light peels)
This approach often provides the best balance of results and value.
Key Questions to Ask Before Booking a Facial Treatment
To ensure you're making the right choice, consider asking these questions:
What specific training does the practitioner have in this treatment?
How many of these treatments has the practitioner performed?
What results can I realistically expect?
How many treatments will I need to achieve my goals?
What is the full cost, including any recommended products or follow-up care?
What side effects or downtime should I anticipate?
Are before-and-after photos available of actual clients?
What alternatives might deliver similar results?
Facial Treatments at Hertford Cosmetics
At Hertford Cosmetics, we offer a comprehensive range of facial treatments customised to each client's unique needs. Our approach involves:
Thorough Consultation: We begin with a detailed skin analysis and discussion of your concerns, goals, and preferences.
Customised Treatment Plan: Rather than one-size-fits-all approaches, we develop personalised plans that may combine various modalities for optimal results.
Education-Focused Approach: We explain what we're doing and why, helping you understand your skin and how to maintain treatment results.
Results-Driven Protocols: While the experience is important, our primary focus is delivering visible, lasting improvements in your skin health and appearance.
Our most popular facial treatment options include:
The Ultimate Glow Facial: A luxurious 10 step treatment that includes luxury steam, sonic extractions, microdermabrasion, ultimate dermaplaning enzyme peel, microneedling, LED light therapy, oxygen infusion, high frequency, and ice globe massage.
Advanced Chemical Peel Treatments: Multiple options from gentle lunchtime peels to more transformative solutions
Microneedling: Combines collagen-boosting microneedling with LED therapy and dermaplaning to deeply rejuvenate the skin, reduce fine lines, and leave your complexion smooth, radiant, and revitalised.
HydraFacial Aqua Glow: The popular hydrating treatment which features hydrodermabrasion, ultrasonic extractions, radio frequency, ultrasonic wand, cold ice globe & oxygen infusion.
LED Light Therapy: Standalone or enhancement treatment using medical-grade devices
The Transformative Power of Professional Facial Treatments
Professional facial treatments represent one of the most effective investments in your skin's health and appearance.
Beyond the immediate aesthetic benefits, regular treatments can:
Prevent premature aging
Identify and address emerging concerns before they become significant
Create a foundation for more effective at-home care
Provide valuable education about your unique skin
Offer therapeutic benefits for overall wellbeing
The key to success lies in selecting treatments appropriate for your specific concerns, committing to recommended treatment sequences, and supporting professional care with appropriate home routines.
Whether you're new to facial treatments or looking to enhance your existing skincare strategy, the wide range of options available today ensures there's a perfect solution for every skin type, concern, and goal.
Ready to discover which facial treatments are right for you?
Contact Hertford Cosmetics today to schedule your personalised skin consultation with one of our experienced aestheticians.

References
[1] Journal of Clinical Aesthetics. (2023). "Comparative Analysis of Professional Treatment vs. Home Care Outcomes in Facial Rejuvenation."
[2] British Journal of Dermatology. (2022). "Technology-Based Facial Treatments: Efficacy Analysis and Patient Satisfaction Metrics."
[3] International Academy of Aesthetic Medicine. (2023). "Treatment Selection Guidelines Based on Primary Skin Concerns and Types."
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